MoNique, Instead of Calling for a Boycott, THIS is What You Should Have Done
MoNique has definitely earned her title as one of the “Queens of Comedy”. She has a very long and very impressive resume that proves her undeniable talent as an actress and comedian. Today she took to her social media to call for a boycott of Netflix for gender and color bias, stating they offered her a 500k deal for a comedy special while Amy Schumer, Chris Rock and Dave Chappelle were offered more for their specials…a lot more. There’s so many layers to this, ya’ll and I personally think MoNique could have handled this a little better. Let me just start by saying this…
Offering 500K is absolutely an insult to MoNique and I understand why she would be upset at the offer. Her Academy award alone is worth at least a million. BUT I believe Netflix’s definition of resume and MoNique’s are completely different. We are in time where social currency weighs heavily in business deals. Amy Schumer has 6.4 million followers on Instagram… MoNique has 212k. That’s not to say because Amy has more followers that she is more talented than MoNique, we all know that’s not the case and Netflix isn’t looking at that. What they ARE looking at is how much more profitable AND marketable an Amy Schumer comedy special would be versus a MoNique who hasn’t had any major projects within the last year.
MoNique, instead of calling for a boycott on a giant media company like Netflix, use this opportunity to build your already damaged brand and reputation and get your social currency up.
WE know you’re worth more than 500k and WE want to see you win (I mean this because I absolutely love your work)! If renegotiating the deal for at least a million isn’t an option (which it probably isn’t now), take that 500k and create one kick ass special. Promote the hell out of it and make it so big that when they come to you for a part two (which you know they will), you can get the coin you DESERVE. Take that time during promotions to (*cough*HIRE ME!*cough*) GET YOUR SOCIAL MEDIA STATS TOGETHER. It is absolutely important and can make your business deals a lot sweeter.
Honestly, it sounds like MoNique may need to get her business together to compete in the current industry climate. I am all for gender equality and I truly hate that MoNique had to experience this. Let’s hope that we can get a new special from her soon!
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